Sony is ramping up the hype for its upcoming Norse epic God of War Ragnarök with some pretty eclectic marketing.
Yesterday, we got to see Ben Stiller leading a group therapy session with John Travolta, LeBron James and their children, and today we get to witness Japan’s newest Ragnarök trailer.
This trailer is an upbeat little number complete with its own (quite catchy) song and dance routine. The parent in me likens it to Australian children’s music group The Wiggles, but with weapons added in to give it that bit extra. It is quite something, and I sort of love it. See it for yourself below.
In addition to these trailers, an earlier live-action trailer for God of War Ragnarök saw actress Felicia Day narrating the story of Kratos and Atreus so far. This trailer also included spirited cameos from know-it-all Mimir, as well as some really lovely artwork depicting the events of 2018’s game.
